diff --git a/apps/scandic-web/.env.local.example b/apps/scandic-web/.env.local.example
index e60d40f3d..981bcdb1c 100644
--- a/apps/scandic-web/.env.local.example
+++ b/apps/scandic-web/.env.local.example
@@ -53,6 +53,4 @@ DTMC_ENTRA_ID_CLIENT=""
 DTMC_ENTRA_ID_ISSUER=""
 DTMC_ENTRA_ID_SECRET=""
 
-HOTEL_BRANDING="0" # 0 - disabled, 1 - enabled
-
 NEW_STAYS_ON_MY_PAGES="true"
diff --git a/apps/scandic-web/app/[lang]/(live)/(public)/(contentTypes)/hotel_page/[uid]/page.tsx b/apps/scandic-web/app/[lang]/(live)/(public)/(contentTypes)/hotel_page/[uid]/page.tsx
index e978f9084..637135a64 100644
--- a/apps/scandic-web/app/[lang]/(live)/(public)/(contentTypes)/hotel_page/[uid]/page.tsx
+++ b/apps/scandic-web/app/[lang]/(live)/(public)/(contentTypes)/hotel_page/[uid]/page.tsx
@@ -8,7 +8,6 @@ import {
 } from "@scandic-hotels/common/utils/theme"
 import { setTheme } from "@scandic-hotels/common/utils/theme/serverContext"
 
-import { env } from "@/env/server"
 import { getHotel, getHotelPage } from "@/lib/trpc/memoizedRequests"
 
 import HotelMapPage from "@/components/ContentType/HotelMapPage"
@@ -46,9 +45,10 @@ export default async function HotelPagePage(
     return notFound()
   }
 
-  const hotelTheme = env.HOTEL_BRANDING
-    ? getThemeByHotel(hotelPageData.hotel_page_id, hotelData.hotel.hotelType)
-    : DEFAULT_THEME
+  const hotelTheme = getThemeByHotel(
+    hotelPageData.hotel_page_id,
+    hotelData.hotel.hotelType
+  )
 
   setTheme(hotelTheme)
 
diff --git a/apps/scandic-web/env/server.ts b/apps/scandic-web/env/server.ts
index e3f36661c..b4a995228 100644
--- a/apps/scandic-web/env/server.ts
+++ b/apps/scandic-web/env/server.ts
@@ -91,11 +91,6 @@ export const env = createEnv({
      * We currently have the secret in local and test environments.
      */
     DTMC_ENTRA_ID_SECRET: z.string().optional(),
-    HOTEL_BRANDING: z
-      .string()
-      .refine((s) => s === "1" || s === "0")
-      .transform((s) => s === "1")
-      .default("0"),
     CHATBOT_LIVE_LANGS: z
       .string()
       .optional()
@@ -164,7 +159,6 @@ export const env = createEnv({
     DTMC_ENTRA_ID_CLIENT: process.env.DTMC_ENTRA_ID_CLIENT,
     DTMC_ENTRA_ID_ISSUER: process.env.DTMC_ENTRA_ID_ISSUER,
     DTMC_ENTRA_ID_SECRET: process.env.DTMC_ENTRA_ID_SECRET,
-    HOTEL_BRANDING: process.env.HOTEL_BRANDING,
     CHATBOT_LIVE_LANGS: process.env.CHATBOT_LIVE_LANGS,
     NEW_STAYS_ON_MY_PAGES: process.env.NEW_STAYS_ON_MY_PAGES,
     SEO_INERT: process.env.SEO_INERT,